SEO Syllabus – Practicals 2 Days

SEO Practical Class – Two Days: Complete process of Search Engine Optimization (SEO) of a live website will be demonstrated Step-by-Step:

Basic Analysis of your website

  • Analyzing the business model and preparing a report
  • Website Analysis and status Reporting
  • Testing website for SEO compatibility
  • Competitor’s website analysis and reportin

Search Engine Optimization (Onsite)

  • Decide and select the most important pages from the website that has to be optimized and then perform all these activities for each individual page-
  • Keyword Analysis, Research and selection
  • Planning suitable Titles, Description, Page Header, Sub Header, Menu Titles, Anchor text, Page content etc.
  • Planning a suitable sitemap for the website
  • Implementing the required changes on the pages
  • Uploading the updated pages on the server
  • Testing the website for correct performance and SEO compatibility

Search Engine Optimization (Link Building)

  • Submit website url to Search Engines, Directories, Blogs, Social networking websites, classified websites etc.
  • Submit Press Release to free and paid PR websites.
  • Submit Articles to free and paid websites.
  • Perform link building activity with related and relevant websites.
  • Start a Free News Letter on your website
  • Give away Free eBooks on topics related to your business
  • Submit Power Point Presentations to related websites
  • Answer questions at various social media websites

Monitoring, Reporting and Maintenance

  • Methods and tools that you will use to monitor the performance of your website on the World Wide Web and with the major Search Engines.
  • Preparing timely reports about the current status of the website and its performance, to be forwarded to your client.
  • Regularly Keeping track of the requirements of the major Search Engines and accordingly fine tuning your website so that it always remains on the first page of the SERP’s.

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